Growing her relationship from 2017, Noelle of Noelle’s Favorite Things brought Irish darling brand Primark to God & Beauty, where we worked out a multifaceted six month partnership. This was one of the most fun programs we’ve been a part of, as Primark started the story-telling by bringing Noelle and her bff Rachel Martino to Ireland for an exciting weekend adventure! Because of the organic, long lasting relationship between Noelle and the brand the payoff from her involvement was stunning!


  • 10 pieces of Branded Content

  • 2.2M+ Organic Impressions

  • 85k+ Likes on Instagram Channel Content

  • Over 2,000 Comments

  • 3.88% Average Engagement Rate on Branded Content

...and much, much more.